Founding member price £97 per month · Locked in for life · Cancel anytime
THE PRACTICE
Stay consistent,
in good company
You rebuilt your relationship with alcohol. Now you want to keep it that way, without overthinking it, hiding it or doing it alone. This is what comes next: The Practice, a monthly coaching community offering maintenance, momentum and connection with the right people in the room.
£97
PER MONTH
No contracts. Cancel anytime.
Founding member price £97 per month · Locked in for life · Cancel anytime
SOUND FAMILIAR?
You've done the heavy lifting. Staying consistent is its own skill.
You're drinking way less (if at all) and feel better, clearer and more productive, yet worry about slipping back into the bad old ways.
Early-stage support was invaluable, but now you need something different.
You feel more confident, but don't have anyone around you in real life who really gets this.
You want to maintain what you’ve built with a structure that works and the right people around you.
ALCOHOL-OPTIONAL
Maintenance isn't willpower. It's infrastructure.
You've done the hard work. Now you want systems, identity‑level habits and like‑minded peers who are way past “day one.” The Practice gives you the structure to build on what you've accomplished without it taking over your life.
WHAT'S NEXT?
Built for depth, nuance. And real life.
Life doesn't stop being complicated just because you've changed.
Travel, stress, celebrations, big deadlines, busy seasons at home. This is where focus on alcohol slips. And where most support has already run out.
The Practice is built for exactly this.
BUILDING CONSISTENCY
Why I created The Practice.
My 1:1 clients get great results.
They build new skills, new habits, a new way of thinking about themselves. They leave in a completely different place to where they started.
But then our time together ends. And they're on their own.
That bothered me.
I kept hearing the same thing: I miss having someone who gets it. Is there a way to stay connected?
And the people who stayed in a good place long term had one thing in common. They kept it front of mind. They didn't let it drop when life got busy.
Consistency isn't a personality trait. It's something you build, and keep building.
So I created The Practice - the gym where you practice your new freedom skills.
WONDERING IF THE PRACTICE IS FOR YOU?
You're in the right place if any of this sounds like you.
You've already changed your relationship with alcohol, with Anna, on your own, or elsewhere.
You're in a good place and you want to stay there.
You want accountability that doesn't feel over the top. Just something to keep you sharp.
You want real connection with people who actually get it.
You want access to Anna on an ongoing basis, without the commitment of 1:1.
If you're still at the beginning of this journey, that's okay. The Practice isn't the right next step yet. Book a free consultation call with Anna here - that's where we start.
WHAT'S INCLUDED
Everything you need to stay accountable.
01
The Monthly Call
90 minutes on Zoom. Small group. Every month. Teaching in the first half - a concept, a tool, a way of thinking that keeps you sharp and moving forward. It's about going deeper, not starting from scratch.
02
Hot Seat Coaching
Bring what's actually going on, maybe a situation that felt wobbly or maybe a win you want to celebrate. When someone else is in the hot seat, you learn from them too.
03
Weekly Prompts
Between calls, a weekly prompt keeps the focus front of mind. Not in an overwhelming way. Just enough to make sure this stays active and isn't something you think about once a month then forget.
04
Community Access
The Practice is intentionally small. These aren't strangers in a Facebook group. This is a specific room of people who've done the work on their relationship with alcohol and are committed to staying there. Support, accountability and wins shared every week.
05
Call Replays
Every session is recorded. Miss a call and it's there waiting for you. Revisit the teaching when you need it, as often as you want. Can't make a call? Submit a question to Anna to answer live and listen to her answer on the replay.
06
Bonus Resources
As The Practice grows, so does what's inside. Members get access to additional training, tools and resources as they're added. No extra cost.
HOW IT WORKS
Simple. By design.
Join
Sign up and get instant access to the community. No contracts. Cancel anytime.
Show up monthly
Attend the 90-minute call. Bring what's actually going on. Leave with clarity, knowing what to do next.
Implement and stay connected
Use the weekly prompts between calls. Share wins, ask questions, learn from the group. The community keeps you moving even when everything else is competing for your attention.
WHAT CHANGES
You won't lose what you've built.
Fewer "exception" drink decisions and faster bounce-backs when life gets complicated.
Consistency stops being hard work. You trust that you'll show up for yourself.
You're not trying to drink less anymore. You just do because it's who you've become.
YOUR COACH
Hi. I'm Anna
I'm the alcohol freedom coach, author of The Off Switch, and host of the 90 Days Later podcast. I've spent five years working with high achievers who want to change their relationship with alcohol, without labels, without abstinence frameworks and without shame.
My approach treats alcohol habits as a skills and identity issue. Not a willpower problem. Not a character flaw. That distinction changes everything about how the work actually gets done.
The Practice is where I work with people who've already made that change. It's where we strengthen the new identity, where we build on the freedom and space created by giving alcohol a back seat. It's the room I wished existed when I was doing this work myself.
JOIN NOW
You've done the hard part. Now build on it.
FOUNDER PRICE (UNTIL 31 MAR)
£97 per month
Cancel anytime
Monthly live training & hot seat coaching call with Anna
Weekly prompts and reflections
Private community access
All call replays
Bonus resources
The Practice is the space for high achievers who have done the work to change their relationship with alcohol and who want to keep it that way.
If you’re in a good place and want to stay consistent with structure, accountability and shared momentum with peers at the same stage, this is the room for you.
The founder rate of £97 per month is a limited time launch offer until 31 March. It is for life only if you stay in the community.
From 1 April the monthly price becomes £149.
WORKING WITH ANNA
What clients are saying
Anna is remarkable. Both a breath of fresh air and a steady rudder of knowing and compassion. She gave me the opportunity to change my belief system. To choose agency, planning, and self-love over being broken, not trusting myself, and not having options.
Lily C.
I've really enjoyed the experience working with Anna. I've created so much self awareness and found the inner strength that I used to have. And, you know, you hesitate to use the word life changing, but honestly, it has been.
Todd
Some weeks I have a drink and sometimes none at all. Fridays have turned into a day when I don’t drink at all and that used to be the start of it. I do feel that is this what I'm looking for in my life ... I’m going forward. I finally feel that I’m on the path I’ve been wanting to be on for so long.
Suzie L.
I love who I am and where I am. I can't thank you enough for all that you have done for me. You have changed my life. You are not only knowledgeable, but it's your generosity, patience, and support that make you an incredible human being. I would not be where I am now without you.
Noemi
GOT QUESTIONS?
Frequently asked questions
IS THIS FOR ME IF I'M STILL STRUGGLING WITH ALCOHOL?
No. The Practice is for people who are already in a good place with their relationship with alcohol and want to maintain it. If you're still working through the early stages, build that foundation first and come back when you're there. Talk to Anna about 1:1 coaching here.
I DIDN'T WORK WITH ANNA 1:1. CAN I STILL JOIN?
Yes. If you've already changed your relationship with alcohol, wherever that work happened, this is for you. What matters is that you're not at the beginning. You're at the stage where consistency, accountability and community are what you need.
I'M DOING REALLY WELL. DO I ACTUALLY NEED THIS?
Maybe not. But the people who stay free long term aren't always the ones who worked hardest at the start. They're the ones who had somewhere to bring the real stuff when life got wobbly. If you're doing well and want to keep it that way, you want The Practice.
HOW MUCH TIME DO I NEED TO DEDICATE EACH WEEK?
The monthly call is 90 minutes. The weekly prompts take as long as you want them to; they're designed to be short and focused, not another thing on your list. Written coaching requests mean you get my eyes on your specific situation, so you spend less time stuck in your head and more time actually moving forward.
IS THE PRACTICE JUST FOR WOMEN?
No. While many of Anna's clients are women, The Practice is open to everyone. If you've changed your relationship with alcohol and want to stay consistent, you're welcome here.
CAN I CANCEL ANYTIME?
Yes, no contracts, no lock-ins. Cancel anytime. The founder pricing is a limited-time launch offer until 31 March. Once it closes, the price increases to £149 per month. I won't reopen founder pricing again. If you cancel and want to re-join later, you'll come back in at the regular £149 month price.
THE PRACTICE
Stay consistent,
in good company
Join now at the founder price of just £97 month (available only until 31 March)
No contracts. Cancel anytime.